Friday, April 15, 2005

Blowing Your Eyes Out

3D film lovers will be glad to hear this news:

http://www.jimhillmedia.com/mb/articles/showarticle.php?ID=1383

"Maybe you saw the stories last month. About how George Lucas -- while standing in front of a room full of exhibitors at this year's ShoWest convention -- announced that he plans to re-release the original "Star Wars" (I.E. "Episode IV: A New Hope") in 2007.
Only this time around -- in order to make the film's 30th anniversary a truly special occasion -- George would have the movie reformatted so that it could then be shown in 3D.
No, this wasn't just another ploy by Uncle George to try and get us all to once again buy tickets to a movie that we've already seen dozens of times before. Lucas is the latest filmmaker to climb on the 3D bandwagon.
For more than a year now, top Hollywood helmers like Robert Zemekis, James Cameron and Robert Rodriguez have been talking this new film format up. How it delivers a one-of-a-kind movie-going experience. More importantly, how films produced in this format are virtually impossible to pirate.
Getting back to Mr. Lucas ... Just to prove that he was serious about what he'd said, George then showed the folks at ShoWest the first reel of "A New Hope." Which had already been "dimensionalized" by In-Three, an Agoura, CA.-based company that specializes in turning conventional 2D (flat) film into fully realistic 3D.Lucas then followed up his "Episode IV" preview by showing a selection of scenes from top grossing films that had originally been shot in 2D. But -- thanks to In-Three technology -- had now been successfully transformed into 3D. These clips included:
The speeder chase from "Star Wars Episode II: Attack of the Clones"
A scene from Tony Scott's "Top Gun"
And -- most interesting for Disney fans -- a sequence from "Lilo & Stitch"
"Now what was that footage from 'Lilo' doing in this demo reel?," you ask. Well, it may actually be offering us all a peek at Disney's future. A not-so-far-off time when animated classics, movies that (Thanks to the predominance of DVD & VHS. More importantly, what these home entertainment formats have done to Disney's ability to theatrically re-release back titles from its film library) we never thought we'd see on the big screen again ... COULD be coming back to the big screen."

Who wouldn't want to see bad boy films like these in 3D? I'm there. I wanna see lasers and spaceships and jedi knights flying around three feet in front of my face. And while we're at it, it's good to see how the 3D technology of today's films is becoming simple enough to do it on computer so that camera crews don't have to put up with as much and computer guys do what they were trained to do.

But then again, there IS this:

"The REALLY big screen. IMAX. IMAX 3D, to be exact.
Okay. I know. The Walt Disney Company has already tried releasing its animated films in the IMAX format. Only to get somewhat disappointing results. After, "Fantasia 2000" earned only $52 million during its large format run. Which was followed by the IMAX re-release of "Beauty & the Beast" (which only earned $25 million) & then "The Lion King" (which only earned $15 million). And let's not even talk about how the much-maligned-but-still-rather-entertaining "Treasure Planet" pulled in during its run in IMAX theaters."

Imax theatres? Oh God. Bring your aspirin, people. I kid you not. I've only been to Imax theatres twice in my entire life. See how they say that "Fantasia 200" only made 2 million? I was one of those guys who paid to see it in Imax. It wasn't 3D, but I still got a monster headache after the allotted time and the movie still wasn't as good as the first Fantasia. The reason for the headache was the tremendously oversized screen which required deer eyes in order to see everything and the sound was deafening no matter where you sat. Then when I went to "Sigfried and Roy: The Magic Box" in 3D, I gained a headache in a much shorter amount of time. I asume this was because of the 3D.

My suggestion is this: I happen to know that the glasses for viewing these bad boys are very lightweight and don't required much headwork like their predecessors did. Why not take this technology and release movies that require it in smaller theatres as well? That way, Jaime can enjoy his kick-ass Star Wars 3D movies without the side effect of our good pal, Mr. Migraine.

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