Monday, April 18, 2005

Chicken Big Little

So once again, we see that all the big movie companies are buying into the wonderful thing that is the CGI animated movie. With "Chicken Little" being their latest production to try and reap more money off of the computer animation craze, it still looks like a bad idea. Secretly, I've been hoping for "Chicken Little" to fail miserably, or perhaps some other upcoming, terrible-looking CGI feature like "Madagascar, just to show these companies how full of s*** they are buying into these superstitions about CGI being the only way to go. However, according to Animated-News.com, if I get my wish, it'll hurt them PRETTY bad...

http://www.animated-news.com/archives/00003337.html

Months before the film even hits theaters, print publication KidScreen Magazine confirms that Disney's CGI comedy Chicken Little will come to DVD in March 2006, as part of a second promotional push. "Disney has a lot riding on CL and it might be the benchmark that determines whether the studio's animation arm can go it alone," says the magazine. "Disney isn't leaving much to chace. Consumer Products has a raft of licenses on board targeting the three to seven set, hitting shelves in September. Disney CP is hoping that a lot of the merchandising connects with six to eleven years olds. Hasbro is betting on the appeal of its lead item, a singing plush that showcases the character's moment of triumph in the film by belting out Queen's We Are The Champions. And just as the film was created in-house, so was an upcoming video game from Buena Vista Games. CL is BVG's first cross-platform global launch, with 17 levels and bonus features that introduce characters that didn't make it into the movie. DCP has also scheduled preview events in LA and NYC for April and May figurine launches, the first time DCP has gone urban grassroots for a brand-new property. DCP intends to spice up its range around CL's March 2006 DVD rollout with new items created specifically for this second media coming".

Wow. When this fails, the Disney company is going to feel it for years to come. For those of you who own stock in Disney though, this means that now might be a good time to sell.

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